in Production Articles
Holland Litho produces UV coating samples
Last month we wrote an article entitled, Tips to Avoid Damaged Direct Mail. One of the options we discussed was the addition of a UV coating when printing postcards, folded self mailers and other items in the letter mail category.
To demonstrate how UV can help with direct mail, Holland Litho has produced four sample pieces to show various sheen options and to demonstrate the level of protection available.
A few thoughts to keep in mind:
- This is an offline UV coating device recommended for mailers and digital print jobs.
- The offline UV coating device cannot achieve the same super high gloss that the UV offset printing press produces.
- You can UV coat one side or two, but the USPS typically only damages the front.
- Matte UV on satin or uncoated paper is almost invisible but does add protection.
In the photo above:
- The top left piece shows the postcard printed on a coated sheet with no UV coating.
- The middle left piece shows the postcard printed on a coated sheet with Matte UV coating.
- The bottom left piece shows the postcard printed on a coated sheet with Gloss UV coating.
- The right piece shows the postcard printed on an uncoated sheet with no UV coating.
We also produced this very short video where we moved the camera so we could catch the light, so to speak.