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this month's articles

Holland Litho Ranks #207 on Printing 300 list!
Just seven years ago, we were #302, so this leap of nearly 100 spots reflects the trust of customers like you.» read more

USPS: no postage rates increase as of January 2025
The USPS announced no postage increase for January 2025. Here's a summary; call us for details.» same rates!

Great new USPS stamps!
There's nothing like the beauty of United States Postal Service stamps. Check out some of our favorites!» see the stamps

Giving Back Selection: Equest Center for Therapeutic Riding
The Equest Center for Therapeutic Riding improves quality of life to physically, mentally and socially/emotionally challenged individuals.» choose the next winner
What is Giving Back?
For going on 15 years, we've been creating articles for our broadcast email newsletter and then organizing them by subject and posting them on our website. We call this collection the Holland Litho Resource Center, and it contains well over 250 articles (we've been blogging since before blogging was even a thing!). As part of this monthly effort, we pick a charity from submitted nominations and donate up to 10 sets of business cards to them. We call it Giving Back.
You can learn more about our Giving Back initiative on our Information and Nomination page. You can see dozens of our past winners on our Giving Back page.
1/2025
- Holland Litho Ranks #207 on Printing 300 list! — Just seven years ago, we were #302, so this leap of nearly 100 spots reflects the trust of customers like you.
read more - USPS: no postage rates increase as of January 2025 — The USPS announced no postage increase for January 2025. Here's a summary; call us for details.
same rates! - Great new USPS stamps! — There's nothing like the beauty of United States Postal Service stamps. Check out some of our favorites!
see the stamps
1/2025
- Holland Litho Ranks #207 on Printing 300 list! — Just seven years ago, we were #302, so this leap of nearly 100 spots reflects the trust of customers like you.
read more - USPS: no postage rates increase as of January 2025 — The USPS announced no postage increase for January 2025. Here's a summary; call us for details.
same rates! - Great new USPS stamps! — There's nothing like the beauty of United States Postal Service stamps. Check out some of our favorites!
see the stamps
10/2024
- Annual appeal letters: dos and do nots — Remember, your annual appeal is a totally different kind of direct mail. Here are some simple rules to achieve peak performance.
do's and don'ts - Direct Mail: EDDM, Saturation and Targeted List Mailings — Let's review the various options you have to mail to your customers and prospects, and the requirements and limitations of each solution.
in the mail - Paper Greetings are America's Calling Card — The Language of Connection: Millennials and Gen Z Make a Statement with Paper Greeting Cards
read more
2/2024
- Need a new printing partner? Rediscover Holland Litho. — Consider Holland Litho. We've been around since 1957 and offer a tradition of cutting edge printing.
learn more - Paper Greetings are America's Calling Card — The Language of Connection: Millennials and Gen Z Make a Statement with Paper Greeting Cards
read more - FSC Certification: What Does It Mean? — Paper products often carry a label showing that they are certified. But what does that really mean?
what's the story?
12/2023
- Holland Litho Celebrates 30 Years in Current Building — It was 1994 when Holland Litho moved into our modern facility at 10972 Chicago Drive in Zeeland.
1994 article - Giving Back, Going Strong! — To whom much is given, much will be required.
helping hand - USPS: Postage Rates Increase as of January 2024 — The USPS announced its first increase in postage rates for 2024. Here's a summary; contact us for details.
2024 rates
12/2023
- Postcards and Postage — Postcards can be sent at multiple sizes, two delivery speeds and with two audience strategies.
get them mailed! - Winter Blues? Save At Least 5% on Identity Materials This Winter — If you aren't exactly a winter type of person, here's an offer that may cheer you up!
save this winter - 5 Tips to Marketing with Postcards — Postcards are a very cost-effective way to promote your business or nonprofit, if you do it right.
postcard marketing
10/2023
- 2024 Calendar Images — We are pleased to announce the winners of our 2024 Calendar Contest. Want one? They are free! Just ask your sales rep.
see the images - Case Study: EDDM vs. Border Saturation Mailings — Here's a comparison of project size and price when using EDDM vs. Saturation by Border.
review the case - Direct Mail: EDDM, Saturation and Targeted List Mailings — Let's review the various options you have to mail to your customers and prospects, and the requirements and limitations of each solution.
in the mail
9/2023
- Your Source for Packaging! — One trend we've noticed: more and more customers seem to need short- to medium-run packaging projects.
read more - 17 Reasons to Consider a Calendar — Calendars are great promotional tools. Here are 17 reasons why!
save the date - The Importance of Paper in Literacy and Learning — Research shows an increasing reliance on digital methods and resources may be negatively affecting the ability to learn.
learn more
8/2023
- InDesign: Image Scaling Issues — Two examples of InDesign scaling you should avoid for commercial printing.
see for yourself - "Big" News from a "Small" Shop! — WhatTheyThink newsletter ranked us fourth nationally in small commercial printers.
learn more - Understanding Pricing: A Product Wrap Case Study — See how quantities matter when trying to keep down per-unit costs.
by the case
7/2023
- Research: The Time We Spend with Mail — New research from England quantifies the amount of time consumers spend with the direct mail they receive.
take some time - Bindery Reference Guide — When it comes to binding, you have a world of options. We've grouped them and provided examples.
bindery reference - Holland Litho Once Again Is Accredited by the Better Business Bureau — BBB's vision is to create an ethical marketplace where buyers and sellers trust each other.
read more
6/2023
- USPS: Postage Rates Increase as of July 2023 — The USPS announced a second increase in postage rates for 2023. Here's a summary; contact us for details.
see the rates - 2023: Holland Litho Volunteers with Joni and Friends — Holland Litho was pleased to have volunteered time and resources to Joni and Friends' Family Retreat.
see the photos - Fun Adobe Marketing Cloud Ad Featuring a Printing Company — We thought you might enjoy this fun Adobe Marketing Cloud ad that features a commercial printer. Reminds us of Holland Litho!
watch now
5/2023
- Five Questions to Drive Your Direct Mail Strategy — Good direct mail starts with good strategy. Here are five ways to frame your strategy when contemplating direct mail.
here's our take - Achieving the Best Corporate Colors in CMYK — Sometimes you need to build the closest equivalent to a Pantone color using CMYK. How do you keep it consistent?
make them pop - USPS Summer Promotions 2023 — Reminder: The USPS has two great promotions that begin this summer. Take advantage of warm-weather savings!
save on postage
3/2023
- Paper and the Circular Economy — Paper-based materials are becoming the go-to replacement as companies look to improve sustainability.
read more - Shorter Runs Result in Higher Per-Unit Cost — Print longer runs to keep your per unit costs down.
read more - Facts are Stubborn Things: The Truth About Paper and Deforestation — North American paper products are not a cause of deforestation, no matter how many times some ENGOs say it.
read more
2/2023
- Disturbing Implications: PostScript Fonts Discontinued — Support for the font format has been discontinued as of February 2023 for most Adobe programs including Acrobat, Photoshop and InDesign.
read more - Watch Those Borders! — Beware of borders! With them, your results may not be visually ideal.
read more - New PANTONE Formula Guides Contain Incorrect Ink Formulations — Several errors have crept into the new PANTONE 2023 fan decks. Let the buyer beware before purchasing!
read more
1/2023
- 2023 USPS Promotions and Incentives — Here's the details regarding 2023 USPS promotional offers and how Holland Litho can help.
get the details - Color Me Frustrated: Users React to Adobe, Pantone Rift Over PMS Libraries — As a service to its members and to the industry in general, Printing Industries Alliance presents this overview of the Adobe/Pantone situation and its consequences for end-users.
read more - What Now? And How? FYI for Photoshop Users — Users of Creative Cloud applications and Pantone color tools should get all the information they can before deciding how to proceed.
see resources
12/2022
- USPS: Postage Rates Increase as of July 2023 — The USPS announced a second increase in postage rates for 2023. Here's a summary; contact us for details.
see the rates - Bindery Reference Guide — When it comes to binding, you have a world of options. We've grouped them and provided examples.
bindery reference - Achieving More Accurate Color on Both Uncoated and Coated Stocks — Our presses achieve the brightness of printing on coated even when you use an uncoated stock.
see it for yourself
11/2022
- 2023 Calendar Images — We are pleased to announce the winners of our 2023 Calendar Contest. Want one? They are free! Just ask your sales rep.
see the images - Adobe Products Shift Colors Due to Pantone Library Changes — New Pantone Connect plug-in, which has replaced Adobe's built-in functionality, leaves many users frustrated.
read more - Four Fall Projects Your Organization Should Consider — With fall upon us, it's time once again to focus on your marketing plans for the holidays.
our suggestions
11/2022
- Four Fall Projects Your Organization Should Consider — With fall upon us, it's time once again to focus on your marketing plans for the holidays.
our suggestions - Save 2% on postage with the 2021 Informed Delivery promotion — Enjoy big savlngs with easy-to-implement Informed Delivery with the Fall 2021 promotion that runs from Sept. 1 through Nov. 30.
learn more - Holland Litho Sponsors UCDA Design Conference — Holland Litho is pleased to have sponsored the UCDA Design Conference.
read more
9/2022
- Save Time and Money with a Digital Storefront — Storefronts simplify the creation, ordering and fulfillment of customized, branded materials for your users.
read more - USPS Postage Discount Promotions for 2022 — USPS is offering promotions surrounding color, mobile and Informed Delivery through December 31, 2022
learn more - FSC Certification: What Does It Mean? — Paper products often carry a label showing that they are certified. But what does that really mean?
what's the story?
7/2022
- Single-wall vs. double-wall boxes — How your project gets to its final destination determines the type of box we use.
pack it in! - Young consumers embrace direct mail — Direct mail in is an effective tool to get Millennials and Gen Zs to respond to calls to action.
rate this! - Are electronic communications greener than print? Not so much — A recent Washington Post article does a good job debunking the greenwashing myth.
get the facts
6/2022
- Case Study: EDDM vs. Border Saturation Mailings — Here's a comparison of project size and price when using EDDM vs. Saturation by Border.
review the case - USPS: no postage rates increase as of January 2025 — The USPS announced no postage increase for January 2025. Here's a summary; call us for details.
same rates! - Direct Mail: EDDM, Saturation and Targeted List Mailings — Let's review the various options you have to mail to your customers and prospects, and the requirements and limitations of each solution.
in the mail
5/2022
- Turbo-Charging Your Sales with Print Catalogs and Data-Driven Marketing — Researchers compared the impact of email marketing only vs. email and print catalogs over six months.
what did they find? - Young Consumers Embrace Direct Mail — Response rates for physical mailers high among Gen Z and Millennial consumers.
read more - How To Guide: Creating Bleed — We wrote this article for new designers to help you understand how to set up images and pages that will contain elements that bleed off the page.
bleeding edge
4/2022
- Understanding bleed — Bleed ensures that there is enough image when trimming to have the ink extend right up to the edge of the finished piece.
bleed explained - Paper Supply: Why It's Tight — A Holland Litho representative recently attended an enlightening webinar on paper supply. We thought we'd share the notes.
read more - Junk Email — Junk email has largely replaced the now-dated term junk mail. Direct mail has increased in value and utility over the past decade.
read more
2/2022
- Adobe Products Shift Colors Due to Pantone Library Changes — New Pantone Connect plug-in, which has replaced Adobe's built-in functionality, leaves many users frustrated.
read more - Holland Litho Purchases New Offline UV Coater — Holland Litho has produced new sample printed pieces intended to demonstrate the capabilities of its new offline UV coater.
see uv! - GRACol and G7: Standardizing Color Appearance — Holland Litho has been certified by a third party in GRACoL 7, allowing us to produce consistent color across all devices.
learn more
1/2022
- Recent Adobe Guidance on Type 1 Fonts — We've quoted directly from Adobe's latest guidance on Type 1 fonts and responded with our thoughts.
read our thoughts - PI300: We moved up another 18! — Holland Litho moves up to 211 in Printing Impressions' annual rankings of the top 300 North American printers.
read more - January 2022 Postage Prices See No Increase for Mailers — To the relief of mailers, the postage increases announced on January 9 did not increase prices for regular mail.
read more
12/2021
- Paper Challenges — For larger runs, paper and envelopes are harder to come by. Here's why, and what you can do about it.
read more - Holland Litho's Giving Isn't Just During the Holidays — Holland Litho is committed to giving back!
learn more - Get Your FREE Guide to Printing With Silver and White Ink — Holland Litho has produced a beautiful four-page guide to printing with silver and white ink. Get yours for free!
request a copy
10/2021
- 2022 Calendar Images — We are pleased to announce the winners of our 2022 Calendar Contest. Want one? They are free! Just ask your sales rep.
see the images - Reminder: Holland Litho Accepts ACH Payments — This payment method provides one of the easiest ways to pay for our services, without any surcharge.
learn more - The Art and Science of De-Duping a List — The decisions that go into deduping can be complex, and should be driven by your marketing goals.
it's all in a name
8/2021
- Deeper Dive: Press Checks Explained — A press check is a last-chance type of proof typically used to confirm color accuracy.
check it out! - RSVP: Mailer Reply Options — You want to include a reply postcard, insert and/or envelope with your mailer. Here are three options to consider.
reply requested - We Modified Your Files. Want Them Back? — Did you ask us to modify your files? We can always send these updated files back to you. All you have to do is ask.
back for the future
7/2021
- Bindery Reference Guide — When it comes to binding, you have a world of options. We've grouped them and provided examples.
bindery reference - Making a Difference for Our Local Homeless — Holland Litho takes part in an effort to help support those in need.
helping hands - Celebrating 2021's Stamps — The stamp you choose to adorn your envelope adds an extra important touch! This is a partial list of the 2021 stamp program.
visual candy
6/2021
- Understanding Image Resolution Requirements for Printing — See the difference between low- and high-resolution images and why it matters for printing.
read more - Holland Litho Purchases New Offline UV Coater — Holland Litho has produced new sample printed pieces intended to demonstrate the capabilities of its new offline UV coater.
see uv! - Holland Litho helps Joni and Friends — Joni and Friends has once again provided people who are affected by disability with unique outdoor experiences. We were happy to help.
see the photos
4/2021
- Supply Chain Challenges Hit the Printing Industry — So far we've largely avoided supply chain challenges, but we're seeing potential disruptions in some areas.
read more - Achieving More Accurate Color on Both Uncoated and Coated Stocks — Our presses achieve the brightness of printing on coated even when you use an uncoated stock.
see it for yourself - Tips to Avoid Damaged Direct Mail — Recommendations to minimize automation damage as your direct mail piece is processed by the Post Office.
enough with the scuff
3/2021
- Packaging Concepts and Considerations — There are three potential components of product packaging: outer packaging, inner packaging and product packaging.
read more - Packaging Design: Thoughts to Consider — Good packaging design should take into account more than appearance.
read more - Printing Your Packaging — Holland Litho can work with you to help you execute your packaging concept.
read more
2/2021
- Holland Litho: Your Packaging Partner — Did you know that Holland Litho can produce packaging? For short to medium runs, we are often more competitive than traditional packaging printers!
read more - Holland Litho Invests in a New CAD Cutting and Scoring Machine — Holland Litho continues its investment in technologies to help us meet your printing and packaging needs with the addition of the Colex Sharpcut Pro.
read more - Disturbing Implications: PostScript Fonts Discontinued — Support for the font format has been discontinued as of February 2023 for most Adobe programs including Acrobat, Photoshop and InDesign.
read more
1/2021
- 2021 Calendar Images — We are pleased to announce the winners of our 2021 Calendar Contest. Want one? They are free! Just ask your sales rep.
see the images - Printing Impressions 2020: We Jumped 41 to 229! — Thanks to you, Holland Litho is now ranked number 229 in Printing Impressions' list of the top 350 printers in North America.
moving on up! - USPS: postage rates increase for the second time in 2021 — The USPS announced its second increase in postage rates for 2021. Here's a summary; call us for details.
get the latest
12/2020
- A Year Like No Other — How the story of how Holland Litho continued to excel despite the pandemic.
read more - Please Consider Shopping Local This Holiday Season — This year, it's really important to support our local merchants.
local retailers - Meet Our Marketing Partner — Patrick White lives in the best Christmas town in America, according to Country Living Magazine.
meet patrick
10/2020
- Direct Mail: EDDM, Saturation and Targeted List Mailings — Let's review the various options you have to mail to your customers and prospects, and the requirements and limitations of each solution.
in the mail - The Ultimate Envelope Guide — Find specifications on over 100 sizes in 12 categories, with a downloadable die file available for each envelope.
envelope options - Holland Litho Sponsors UCDA Design Conference — Holland Litho is pleased to announce it sponsored the 50th Annual UCDA Design Conference, held virtually this past month.
learn more
9/2020
- Get Your FREE Guide to Printing With Silver and White Ink — Holland Litho has produced a beautiful four-page guide to printing with silver and white ink. Get yours for free!
request a copy - Predicting USPS In-Home Delivery Dates — The USPS has updated the Delivery Standards for First Class and Marketing Mail.
in-home strategies - Holland Litho Sponsors Do More Good Conference — Holland Litho is pleased to sponsor the Do More Good conference on October 1, 2020.
learn more
8/2020
- Color Challenges: How to Choose the Right Color for Your Project — We've all seen the challenge: what you thought you were choosing doesn't match what ends up on the printed page.
seeing is believing - The Art and Science of De-Duping a List — The decisions that go into deduping can be complex, and should be driven by your marketing goals.
it's all in a name - Save 2% on Postage Costs This Fall with the Informed Delivery Promotion — Enjoy big savlngs with easy-to-implement Informed Delivery with the Fall 2020 promotion that runs from Sept. 1 through Nov. 30.
learn more
7/2020
- Save 2% on Postage Costs This Fall with the Informed Delivery Promotion — Enjoy big savlngs with easy-to-implement Informed Delivery with the Fall 2020 promotion that runs from Sept. 1 through Nov. 30.
learn more - Holland Litho Offers a Rainbow of Metallic Colors with a Base of Silver! — You an digitally print a base of silver as a fifth color, opening the door to a fantastic palette of over 250 metallic colors with fantastic lustre.
add some sparkle - Direct Mail: Replace In-Person Marketing for Literature Distribution — With the limit on indoor gatherings, direct mail can be a critical tool for you to use to get your message out there.
adapt and evolve
5/2020
- Packaging Made Easy: the Auto-Bottom Box — With Holland Litho's auto-bottom box, the bottom comes pre-glued. When you pull two opposite corners, it springs into place
your product in here - On-Demand Stay Safe Posters — Did you know the CDC produced nearly 40 stay safe posters to help deal with our current crisis? Holland Litho can print these posters for you.
view and order - Disposable Menus: The Way to Go! — Holland Litho can print and fold your disposable menus in any quantity you need.
one and done
4/2020
- Postcard and Self-Mailer Templates — We've packaged eight InDesign templates covering a range of popular postcard and self-mailer sizes.
access templates - Submit your photos for Holland Litho's calendar contest — It seems like a good time for all of you shutterbugs to be taking some great photos for our annual calendar.
how to submit - Reminder: Holland Litho Prints Packaging — Recently we are doing our part by printing product packaging for essential items to help keep people safe from COVID-19.
learn more
3/2020
- Reminder: Donor Receipts Must Be Mailed First Class — Acknowledgments of organizations or individuals who make donations are considered financial documents.
know the rules - Holland Litho Participates in Joy99's New Match Game! — Holland Litho is providing a prize for the new radio station Joy99 Match Game for 2020.
listen at 7:20 am! - Printing Impressions 2019: We Jumped 32 to 270! — Thanks to you, Holland Litho is now ranked number 270 in Printing Impressions' list of the top 400 printers in North America.
thank you!
1/2020
- We had a great 2019. Here's to an even better 2020. — Your support of Holland Litho keeps dollars in our community and for that we are so thankful.
read more - 2020 Calendar Images — We are pleased to announce the winners of our 2020 Calendar Contest. Want one? They are free! Just ask your sales rep.
see the images - USPS: postage rates increase for the second time in 2021 — The USPS announced its second increase in postage rates for 2021. Here's a summary; call us for details.
get the latest
11/2019
- View Our Packaging Samples! — We've updated our website with hundreds of packaging samples. Check them out!
print and fold! - Happy Thanksgiving from Your Friends at Holland Litho — Wishing you and your family all the best next Thursday.
greetings
10/2019
- Annual appeal letters: dos and do nots — Remember, your annual appeal is a totally different kind of direct mail. Here are some simple rules to achieve peak performance.
do's and don'ts - 2024 Holland Litho Paper Show — The 2024 Holland Litho Paper Show will be held on October 3, 2024, from 3 pm - 7 pm. Registration required!
sign up! - The Absolutely Best Way to Transfer Files — When it comes to sending files, one method is clearly superior to all the others. Here's why.
see how
9/2019
- Paper Thickness and Weight — How thick is a given weight of paper? It all depends on the type of paper it is. Confused? Read this and you won't be.
more on paper thickness - Paper Glossary — Here's the key to keeping up when inundated with paper jargon. This one's a keeper!
go to glossary article - Understanding Paper Brightness — Brightness not only determines how vibrant an image is but also determines a paper's color cast. Explained.
paper brightness
8/2019
- The Importance of Accurate Job Specifications — Remember that printing is custom manufacturing. Getting accurate specs is critical to both the quote process and the start-to-finish printing process.
need to know - Holland Litho Paves the Way! — Despite a high-speed car chase and crash in front of our plant last week, our new parking lots are nearly completed.
oh no she didn't - Holland Litho's Celebration of Paper Event — Join us on October 3, 2019 from 4pm - 7pm for our 2019 Celebration of Paper Event in Grand Rapids. RSVP required; click to access the form.
come celebrate paper!
7/2019
- Basics of Direct Mail — Direct mail remains a highly effective way for you to grow your organization. How do you maximize this marketing investment?
read more - Nordstrom and J.Jill See Sharp Decline in Profits After Abandoning Direct Mail — These retailers recently learned the hard way that shaving expenses by eliminating direct mail can be disastrous.
lessons learned - 17 Reasons to Consider a Calendar — Calendars are great promotional tools. Here are 17 reasons why!
save the date
6/2019
- Informed Visibility: all new insights into mail delivery — Holland Litho is pleased to announce the roll-out of a whole new way for you to view the details of your mailing.
all new insights - Feedback favorites: what our customers have to say — It's always great to hear from you! We'd like to share with you some of the feedback we've received over the past few years.
nice to hear - Better Business Bureau story features Holland Litho — We are so honored that the Better Business Bureau toured our plant recently and wrote an amazing story on the company.
read their review
5/2019
- Informed Delivery, the USPS Mail Preview Service — Informed Delivery is a USPS program that emails consumers images of the mail they will receive that day.
consumer benefits - Putting Informed Delivery to Work for Your Direct Mail — What does this mean for mailers? Review the six key components of an Informed Delivery campaign right here.
mailer details - Save 2% on Postage Costs This Fall with the Informed Delivery Promotion — Enjoy big savlngs with easy-to-implement Informed Delivery with the Fall 2020 promotion that runs from Sept. 1 through Nov. 30.
learn more
4/2019
- Converting Drop Shadows from CMYK to Black Only — CMYK drop shadows can be problematic: Here's how to convert them to black only.
oh-k do-k - Acrobat Document Review Helps Creatives Streamline Approvals — The traditional creative process can be challenging to manage especially when there's multiple reviewers. Now there's a better way.
review and approve - Writing Direct Mail Copy: 10 Point Checklist — Like the fisherman's lures, good direct mail copy is critical to a mailer's success. Here's some pointers on how to write it.
call to action
3/2019
- Paper in Stock? — Do you stock that? When talking about paper for a project, that's the question we are often asked.
where housed? - HLPS Prints Book on Great Seal — Holland Litho is pleased to have produced a book on the symbology of the Great Seal of the United States.
signed and sealed - HLPS Achieves Top Rating with the Better Business Bureau — Holland Litho has received an A+ ranking from the Better Business Bureau.
extra credit
2/2019
- Are You Kitting? — Holland Litho can help you print, manage, warehouse and distribute your communications.
learn more - The Ultimate Color Guide — Need a guide to color as it relates to printing? You can find it here, along with links to related articles.
the eyes have it - Tulip Time reveals 2019 Art in Bloom Winner, Carolyn Stich — Her winning entry, entitled Enduring Delft is a beautiful floral illustration reminiscent of antique wallpaper.
see the winner
1/2019
- USPS: postage rates increase for the second time in 2021 — The USPS announced its second increase in postage rates for 2021. Here's a summary; call us for details.
get the latest - The Art and Science of Mailbox Arrival Windows — Sometimes, customers want a specific in home delivery window. Not too soon, not too late. What's the best strategy to accomplish this?
right on time - Holland Litho Rises to 302 on the Printing Impressions 400 List — We're growing, rising from 313 to 302 in Printing Impression's annual ranking of the nation's top 400 printing firms. Thanks!
let's grow together
11/2018
- Amazon Turns to Print to Market Toys This Holiday Season — The latest validator of the value of print? Why, it’s the largest online retailer — Amazon!
print to click - Why invest in preprinted letterhead? — Author Eddy Hagen shows us why quality preprinted letterhead and envelopes are a great idea.
see why - File Set-Up: PDF Guide — Here you'll find the answers to just about every question you have regarding how to prepare your PDFs.
all about pdfs
10/2018
- Does HLPS Print Packaging? We Sure Do! — First impressions are everything. This is especially true for your packaging. Here's how we can help.
the die is cast - HLPS Prints Canning Full Circle Cookbook — Holland Litho was honored to produce the first edition of author Diane Devereaux's cookbook, Canning Full Circle.
learn more - HLPS Opens Its Doors to a Teacher and His Students — HLPS hosted a teacher and his rural students on a field trip of our plant, providing them with a vision for a real-world career path.
4-color careers
10/2018
- Case Study: Why Specifications Are So Important — The customer could have easily shaved two days off the turn-around had they followed some simple best practices.
read the case study - 2018 HLPS Calendar Images — HLPS' 2018 calendar is a gorgeous celebration of Michigan in all of its splendor, and it's completely free.
get yours - Check Our Our Virtual Holiday Card — In case you missed it, take a look at our 2016 Christmas and New Year's card. Have a great 2017!
view our card
9/2018
- 2019 Calendar Images — We are pleased to announce the winners of our 2019 Calendar Contest. Want one? They are free! Just ask your sales rep.
see the images - The Importance of Accurate Job Specs — Accurate specifications ahead of time are essential to getting your job printed quickly at the price you expect. Here's what we need to know.
quote requirements - Make the Most of Your List Strategy — Here's an overview of list best practices, as well as services and solutions we offer to get the best response when you mail.
list ideas
8/2018
- Holland Litho Successfully Passes FSC Audit/Renewal — Holland Litho recently completed an audit/renewal by Bureau Veritas, the compliance arm of the Forest Stewardship Council (FSC).
flying colors - Calculate the Impact of Specifying Recycled Stock — Did you know that Holland Litho provides a recycling calculator its website?
learn more - Paper and the Circular Economy — Two Sides NA produced this insightful analysis of how paper fits into a recycle-and-reuse economic model.
circular economy
7/2018
- Creating Color Harmonies — Creating beautiful color schemes is easy if you rely on any of the tried and true visual harmonies, regardless of whether it's print or web.
here's how - Your Source for Inspiration — You might not realize it, but our sample room is an incredible place to visit for inspiration or just to celebrate the beauty of print.
visit our sample room - Data Mining for the Rest of Us — Small businesses can use simple data collection methods to gain insight into opportunities, design promotions, and ultimately sell more.
read the case study
6/2018
- File Set-Up: PDF Guide — Here you'll find the answers to just about every question you have regarding how to prepare your PDFs.
all about pdfs - New Logo Design Trends — Logo Lounge has released its Logo Trends Report, a fascinating take on key trends in brand and identity creation.
see 60 logos - Holland Litho helps Joni and Friends — Joni and Friends has once again provided people who are affected by disability with unique outdoor experiences. We were happy to help.
see the photos
4/2018
- The Absolutely Best Way to Transfer Files — When it comes to sending files, one method is clearly superior to all the others. Here's why.
see how - The Ultimate Paper Guide — Look no further if you need a great set of tutorials covering all paper topics.
click and icon to learn more - Tulip Time continues its tradition with Holland Litho — HLPS is honored to once again be the official printer of Tulip Time. View some samples, and see a video of the Jeopardy episode on which it was featured!
celebrate spring
3/2018
- Always Start With the Envelope! — There are many different methods used to produce envelopes — with many factors to be considered in selecting the best method — including colors, artwork and quantity.
read more - The Ultimate Envelope Guide — Find specifications on over 100 sizes in 12 categories, with a downloadable die file available for each envelope.
envelope options - Focus on Great Envelopes — Ah, the envelope. Often the ugly stepchild of the direct mail piece or corporate identity. That's a shame, because it's easy to avoid!
read more
12/2017
- The True Meaning of Christmas — It's that time of year again. December has come and with it all the joys of Christmas. But what is the true meaning of Christmas?
our take - Happy Holidays from Holland Litho! — We at Holland Litho wish you a very merry Christmas and a happy new year!
thank you! - Our Commitment to Giving Is All Year Long! — If you're looking for a great way to support God's message this holiday season, consider a gift to Cornerstone University's radio station, WCSG.
learn more
11/2017
- 2018 HLPS Calendar Images — Get a look at the incredible HLPS 2018 calendar images! Give your sales rep a call to get your copy.
check them out! - Five Great Videos on the Art of Storytelling — Take a look at these videos to see how storytelling can make you a more interesting and effective communicator.
watch now - Video: The Importance of Sustainable Forestry — Know the truth about recycling, where paper comes from and the importance of sustainable forestry.
watch now
9/2017
- Return on investment in design — Firms that won design awards saw an immediate increase in stock price, according to a study of 264 firms over 13 years.
read more - Bringing Joy to Joni and Friends: Image Gallery — Once again this summer we had the honor of working with Joni and Friends to bring joy to their community of disabled youth.
see the images - Digital printing guides now available online — Holland Litho has posted three digital printing guidebooks on our website. These guidebooks cover a variety of topics.
view the guides
8/2017
- Holland Litho invests in a new, versatile 5-color offset press — Our state-of-the-art KBA press is a Swiss Army Knife of all-in-one-pass options!
learn more - It's not too late to produce a calendar for next year — As you probably know, Holland Litho has a great deal of experience producing calendars. We'd love to help you with yours.
check the date - Kristi Samuels joins Holland Litho as both sales rep and expert resource — We at Holland Litho couldn't be happier to have Kristi Samuels join our team as a Print Sales Representative.
meet kristi
5/2017
- HLPS prints white ink with our Indigo digital press — Digital white-ink printing has arrived! Our new Indigo digital press can print with white ink on color or black stock.
new ways to print - Not Quite One in a Million, but Just About! — The customer called about a "do not mail" request and the address was inadvertently left on the list. Too late, right?
we found it - HLPS welcomes Scott VanderVeen to our sales team — A seasoned print professional, we at HLPS are truly honored and excited about adding Scott VanderVeen to our sales team.
introducing scott
2/2017
- HLPS Celebrates Its 60th Anniversary — 1957 was the year of Gunsmoke, Jail House Rock and the founding of Holland Litho Printing Service.
read more - Tulip Time continues its tradition with Holland Litho — HLPS is honored to once again be the official printer of Tulip Time. View some samples, and see a video of the Jeopardy episode on which it was featured!
celebrate spring - HLPS: Come Into the Fold! — Unique among printers is HLPS' awesome folding articles and calculator. Take advantage of these great resources right on the hollandlitho.com website.
folding resources
1/2017
- Focus on Great Envelopes — Ah, the envelope. Often the ugly stepchild of the direct mail piece or corporate identity. That's a shame, because it's easy to avoid!
read more - New Postage Rates for January 2018 — As has become custom, January is ushering in a new set of postage rates from the USPS. Here's a summary of the changes.
read more - HLPS Prints Beautiful Frozen In Time Book — Frozen In Time is a book documenting two of the recent harshest winters on Lake Michigan’s east coast, in beautiful photographic form.
read more
10/2016
- Case Study: Print Outperforms When It Comes to Fundraising — LHA recently partnered with HLPS to print and mail their annual appeal. One key to their success: the remittance envelope!
read more - 2017 HLPS Calendar Images — Get a preview of the HLPS 2017 calendar images, or check out the overall design via our new PDF flipbook implementation.
check them out! - View 366: A Year-long Visual Story of the St. Joseph Lighthouses — HLPS had the pleasure of working with client Laura Kraklau to print her coffee table book telling the St. Joseph Lighthouses story.
learn more
9/2016
- HLPS invests in a new Indigo 7900 digital press — The HP Indigo 7900 Digital Press is the market-leading 13 x 19 inch format digital sheetfed press.
read more - Experiential Marketing and the Role of Direct Mail — Experiential marketing is a strategy to engage consumers and invites and encourages them to become a participant in a brand.
read more - Available: Creative, Print Production Guru — A friend of HLPS is looking for full-time or project work and we can strongly recommend him.
read more
7/2016
- HLPS Launches New, Innovative Website — Site features include new, searchable FAQs, over 100 sample photos and a set of really cool, fully integrated tools.
check it out! - Six Cutting Edge Logo/Identity Design Trends — Check out these six logo trends, from flat designs to monolines, for cutting edge identity design.
see the trends - The Story Behind the 2016 Olympic Logo — A Brazilian design firm bested 138 other creative firms to win the Olympic Committee contract.
see the logos
5/2016
- Video: How an HLPS Employee Had to Keep a Secret from her Mom — Holland Litho digital press operator Uliana Goncharova can sure keep a secret.
all in the family - File Set-Up: Easy Ways to Get Documents to Print Correctly — If you use a non-Adobe program to create your files, saving your job so it prints successfully is as easy as 1-2-3.
see how - HLPS Volunteers Replace a Roof for a Co-Worker — Holland Litho crews worked after hours and on their own time to put a roof onto the house of a co-worker.
see the photos
3/2016
- USPS Retail, Commercial Rates Set to Decrease April 10, 2016 — A recession-era surcharge on postal rates is expiring, and the USPS will effectively decrease postage rates.
how much savings? - Video: Two Sides - Busting more Myths about Print and Paper — Two Sides North America has a great video busting the myth that print may not be environmentally friendly.
watch the video - HLPS Attends the Christian Camp Michigan Sectional Conference — We recently attended the Christian Camp and Conference Association's Michigan Sectional Conference at Gull Lake Ministries.
read more
2/2016
- HLPS Invests in a New KBA Press — HLPS is excited to announce our investment in the KBA Rapida 106, one of the most advanced sheetfed presses in the world.
hot off the press - Video: time-lapse of KBA Press Installation — Watch this three-minute video of our seven day KBA press installation.
watch now - Like Our All New Facebook Page! — We've completely revamped our Facebook page with new photos, posts and more!
like us
1/2016
- In Case You Are New to Our Resource Center... — Here's why we think it has value, along with a collection of our favorite articles.
browse our best - See the Winning Images in Our 2016 HLPS Calendar — View al the winners of the HLPS 2016 Calendar contest, with the theme of Michigan Bridges, Dams and Lighthouses.
view the images - 5 Great Videos Explain Augmented Reality — Five videos chosen to demonstrate augmented reality, the process of superimposing digital content onto real-world items.
see it augmented
11/2015
- Two Great Infographics to Evaluate Your Website — Check out these two infographics to help you evaluate your website's elements and review key stats.
view now - Amazing 100-year-old Images from the Ill-Fated Endurance Voyage to Antarctica — These early color photographs of Antarctica were taken by Frank Hurley in 1915 at the age of 30.
view the photos - How To Write Headlines That Surprise The Brain — Research shows how substituting a word in a familiar expression causes the brain of a reader to snap to attention.
word play
10/2015
- Just for Fun: Test Your Press Knowledge — Take our fun, ten-question quiz to test your knowledge of digital and offset printing. It just takes a moment!
take our press test - B2B Survey: 64% rely on direct mail — B2B respondents listed direct mail as a critical component of their marketing mix.
best practices - How a Printing Error Gave Us a Green Incredible Hulk — Stan Lee, the creator of the Incredible Hulk, originally envisioned a grey-skinned hulk. Lucky for him, it printed green.
green with envy
9/2015
- 9 Tips to Creating Great Content for Boring Industries — Even if you are in an industry that some might not find exciting, you can still create thoughtful, engaging content your target audience will read.
spice it up - What 9 Iconic Websites Used to Look Like — Check out how these web behemoths went from amateur to slick in a span of just ten to 20 years!
then and now - Infographic: Connecting with Millennials — Is your content successfully reaching millennials? Compare your strategies to these surefire tips and get more shares from your content.
reach out
7/2015
- Mark This: 15 Important Logo Design Trends — Lines! Curves! Colors! Shade! We feature 15 trends and 60 logos from the LogoLounge Trend Report.
the best new logos - Can You Read This? New Font Mimics Difficulty for Dyslexics — Dan Britton, a graphic designer and dyslexic, has designed a font that helps non-dyslexics see what it's like.
read this - Animations Reveal How Logos Evolve — These awesome gifs that tell the story of how the logos of 12 big companies have evolved through each's history.
watch them change
6/2015
- Alert: USPS Price Increase Approved with Effective Date of May 31, 2015 — Here is a summary of the recently approved USPS price changes. Call us with any questions!
see the new prices - Apple and The Conservation Fund Partner on Forests — Apple is working to promote sustainable forestry to protect working forests in Maine and North Carolina.
growth stock - 12 Easy-to-Understand Examples of How Posters Work — Review 12 posters from the Cooper Hewitt/Smithsonian Museum How Posters Work Exhibit and see an example of each.
see some posters
4/2015
- Niches: Big Data Comes to Print List Sourcing — Niches is a proprietary segmentation tool that uses demographic elements to group a household into one of 26 specific clusters.
see all 26 - HLPS Prints Tulip Time Souvenir Publication — HLPS was honored to be chosen by the Tulip Time Festival to print its 30-page souvenir Tulip Photo Book.
see the book
3/2015
- Powerful List Profiling Solution for Direct Marketers — Now there's an easy-to-use tool to statistically profile your best B2B or B2C customers.
read more - Pocket Folder Manufacturing: 8 Step Guide — Wondering how pocket folders and other die-cut projects are made? Here's a step-by-step guide.
see the 8 steps - Sidekick Revolutionizes Email for Salespeople — Sidekick, a free email plugin, allows you to view the open and click history of every email you send.
track your email
2/2015
- After a Long Hiatus, JCPenney Is Again Mailing a Catalog — The retailer discontinued its iconic Big Book in 2009. Here's why they've decided they need mailings after all.
read more - Search Images by Color with Tineye MulticolorEngine — This cool tool from Idée Labs searches millions of Flickr Creative Commons images.
search now - USPS Proposed 2015 Price Increase and Promotions Schedule — Review the details of the recently-announced price increase and the proposed promotional calendar.
read more
1/2015
- Kindra Hall: Great Ideas on Storytelling — A storytelling expert, with a huge dose of passion, she advocates a process to construct your unique story.
storytelling - Big Price Increase at istockphoto.com — istockphoto.com, a stock photo service of Getty Images, has altered its pricing in a way that significantly raised its prices.
see how - Pantone 2015 Color of the Year: Marsala — Pantone finds Marsala to be a stirring and flavorful shade. You decide.
see it! - Postal Inspectors Warn of Email Fraud — USPS Postal Inspection Service warns of trojan horse email spam. Beware of what shows up in your inbox!
learn more
11/2014
- Sponsored Content Trends — Sponsored content is emerging as the newest form of scalable online advertising.
read more - Infographic: Twitter Tips — This infographic from Fusework Studios shows how you can get the most from Twitter.
tweet tweet - The Ultimate Envelope Guide — Find specifications on over 100 sizes in 12 categories, with a downloadable die file available for each envelope.
envelope options
10/2014
- Infographic: A Smooth Order in Four Easy Steps — Follow these four steps when placing an order with us from a quote we've supplied.
view infographic - From Western Michigan to East Africa — Jim and Mary VanderWal moved to Ethiopia to serve with the mission organization SIM in Ethiopia.
their journey - Video: Very Funny Ikea Catalog TV Commercial — This Ikea television ad highlights the user-friendliness of its print campaign, spoofing a MacBook campaign.
watch it
8/2014
- Image Scaling Limitations — How much can you scale an original photograph? This article provides the answers.
image tips - Digital Printing Production Tips — Review our quick list of considerations when you plan to print your project digitally.
review the tips - Earins: A Case Study in Great Design — New truly wireless earbuds push the design envelope.
hear about this
6/2014
- NCOA: National Change of Address — Lean more about NCOA, a secure, licensed service from the USPS to keep your lists up to date.
learn about ncoa - Video: HLPS Helps Joni and Friends — HLPS staff donated time and resources to Joni and Friends at their multi-day retreat for disabled people.
watch the videos - Great File Upload Options — Whether you print all the time or are an infrequent customer, we've got the right solution for you.
your upload options