Save 2% on postage with the 2021 Informed Delivery promotion

take advantage of the upcoming fall 2021 savings

Want to save on postage this fall? It's the perfect time to begin to build Informed Delivery into your mail campaigns, because the USPS again is offering a special promotion to increase the adoption rate of their powerful new service in the form of a 2% discount on your campaign's overall postage cost.

Here's how to take advantage of the promotion: First, let your sales rep know you are interested. We'll work with you to create the primary and ride-along images for your campaign, along with ensuring that there's an acceptable call-to-action in the ride-along. Some examples are a link to a website, a donation page, a landing page, a sign-up form or any number of marketing offers you can include.

There's a couple of limitations to the offer, but not many. They mostly apply to very small campaigns that are ineligible for the promotion. Your salesperson can work with you to see if your campaigns qualify.

The promotion period runs from September 1 – November 30, 2021.

Informed Delivery: PDF presentation

You can learn more about Informed Delivery and Holland Litho's fantastic tools to manage these campaigns by viewing our Informed Delivery PDF. Click here to view/download the PDF.

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Informed Delivery: the USPS mail preview service
Putting Informed Delivery to work for your direct mail campaigns
Informed Delivery project form

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